Shopping center is located in Zagorska the Cherepovets area (District), one of the main thoroughfares of the city – prospect pobedu. The district is the most populous district of Cherepovets, there are more than 130 thousand persons, i.e. about 40% of the total population. Shopping center "Maxi" is located in the center of the district, and at the same time has perfect transport accessibility for residents of other parts of the city, the distance to the administrative and cultural centre of Cherepovets, the Soviet Avenue, is less than four kilometers, or about 5 minutes by car.
The concept of the shopping center focus on convenience everyday purchases residents of nearby neighborhoods, and the needs of the residents of the Cherepovets district. Anchor Mall operators - food hypermarket "Maxi", supermarket of home appliances and electronics "Eldorado", sports goods "Sportmaster" and children‘s goods "Academy". Just in the shopping gallery of shopping Mall "Maxi" are more than seventy retail outlets, entertainment, services and catering.
Building shopping center three-story or two above ground, with a shopping destination and an underground level Parking for 360. Vertical communication in the building is provided with lifts, travelators and escalators. Object input in operation took place in December 2012.